Welcome! I’m glad you’re here. 🙋🏻‍♀️

I’m Gracie, a content designer and UX writer.

Here’s how I work.

🕵🏻‍♀️ Listen first, ask second

What are customers saying? What's the business goal? What's the customer problem?

🚧 Make a mess

Jam, whiteboard, wireframe. Work through and around the constraints. Create 12 Figma pages. Test, fix, and hone.

🧹 Clean it up

Find the signal in the noise. Focus on clarity. If someone only reads the headline, would they still get it?

🧠 Learn

Keep a tight feedback loop with customer service and data analysts. What worked? What didn’t? Rinse and repeat.

I thrive on highly collaborative, cross-functional teams.

Content design is the connective tissue on product teams that moves work forward.

I launched new products at Opendoor↗︎, established content design at Root↗︎, and led growth content design at Tally↗︎. If you’d like to hear more about how I can help your team, get in touch.

And here’s a bit about me.

📍Columbus, Ohio (now)

✈️ Los Angeles, California (soon)

Outside of work, I’m a cat parent and a devoted Jeopardy! fan. I also enjoy short walks to my local coffee shop, where I spend ages poring over the chalkboard menu, but always end up ordering my usual.

My freelance books are currently closed. 📕 I’ll start accepting new clients in the fall.